Independent curation partner · Programmatic advertising

Premium French Open Web inventory.

Make your French programmatic campaigns more efficient, simpler to manage and fully transparent. One Master Deal to access quality inventory across the French Open Web.

Explore the Master Deal Discuss your campaigns

GreyFox Ads · Independent expertise · Tailored solutions

GreyFox Ads Master Deal programmatic advertising illustration

Why rethink programmatic?

Programmatic can do better.

Technical complexity, poor inventory quality and shrinking addressability can all undermine media performance.

Illustration of made-for-advertising (MFA) websites

Media quality

Your media budget deserves better than MFA sites.

Low-quality inventory, redundant intermediaries and opaque supply paths dilute the value of your media investment.

Identify and exclude made-for-advertising (MFA) environments.
Prioritize efficient supply paths and direct publisher SSP connections.
Monitor brand safety and placement quality.

See how our Master Deal improves supply quality →

Illustration of cookie-based, cookieless and no-consent audience environments

Reach & targeting

Your audience goes beyond cookies.

Cookieless and consentless environments require alternative targeting approaches. Relying only on traditional identifiers can limit campaign reach.

Combine contextual targeting with alternative IDs where available.
Adapt targeting strategies to consent requirements.
Expand reach without multiplying campaign setups.

Learn about cookieless targeting (FR) →

Illustration of programmatic advertising complexity and costs

Simplicity & transparency

Fewer intermediaries. More control.

Media traders do not need another layer of complexity. They need simple activation in their existing DSP and a detailed breakdown of costs.

One Deal ID instead of dozens of separate deals.
Clear supply and targeting choices.
A transparent and understandable fee structure.

Explore our curation expertise →

The GreyFox Ads solution

One Master Deal. Multiple challenges solved.

GreyFox Ads combines inventory selection, MFA exclusion, supply path optimization, targeting across different environments and cost transparency under one Deal ID.

Anti-MFASPOCookielessAttentionBrand SafetyTransparency

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Works with your existing buying setup

Compatible with leading programmatic DSPs

Activate the GreyFox Ads Master Deal from the programmatic buying platforms your agency or trading team already uses.

Google DV360
The Trade Desk
Amazon DSP
StackAdapt
Adform
Hawk
And other DSPs

Programmatic connectivity via BidSwitch and other infrastructure, depending on configuration. Availability and activation requirements vary by DSP, buyer seat and integrations.

Client case study · FinTech